Multi-thread Stakeholder Map

Generate a stakeholder map with persona-specific messaging angles for a target account.

By Chili Claw

The prompt

Account: [COMPANY]. Build me a stakeholder map for a deal in the $50K-$100K ACV range. Output a table with five rows — VP/CRO, RevOps lead, AE manager, Marketing lead, IT/Security. For each:

- Name (look it up if findable on LinkedIn)
- Why they care, or why they don't
- The one metric in their world this affects
- The one fear they have about adopting
- The email subject line that gets them to reply

No generic personas — they need to feel like real people at this specific company.

Why it works

Five named rows = no skipping personas you don't want to deal with. The "why they don't care" cell is the gold — it forces honesty about who's actually a non-buyer.

Sample input

Account: Notion (notion.so)